I’m giving you a blank cheque!

There’s a story behind this one, so bear with me…

A couple of years ago myself and Darryl Judd the COO of the Logistics Executive Group ran a workshop in Doha for IATA’s world cargo symposium which was attended by an audience of  “future air cargo executives” the next generation of leaders.

Some of the worlds most important people in air cargo were sitting in the room that day as these are the people who are going to be running the sector in the years to come.

In order to deliver the workshop so it would be best received by this particular generation (See Education… Aligned.) we decided to run a forum using snap polls (a simple show of hands), encouraging some lively discussion along the way.

After debating a range of topics we eventually came to the subject of continuing education and personal development.

We asked for people to raise their hands if they had worked towards a formal degree qualification over the past 12 months.

About half the room shot their hands up.

We then asked who had taken part in any soft skills training in the last 12 months…  just two or three hands popped up.

Ok… so its evident (for whatever reason) that soft skills weren’t at the top of the training agenda.

We were now warming up to the killer question.

“If we gave you a blank cheque that you can use to pay for either a degree course or soft skills training… which would you choose?”.

$$$ Degree or Soft Skills? $$$

$$$ Degree or Soft Skills? $$$

Silence… for a few minutes, then discussion backwards and forwards, the room is divided… and with a final show of hands its a 50/50 split (I guess if you were personally very aware of a soft skill area where you would like to improve then you would be one of the soft skills choosers).

Their was clearly a demand for soft skills training in the room which hadn’t been identified by their employers (remember only 2-3 people had raised their hands earlier).

So is it more important to pay for the degree or better to fine tune your soft skills?

Well if you want to be leading people and growing a business and if you are going to be one of the future senior executives in an industry then you are definitely going to benefit from having highly mastered soft skills.

Ah but hang on though, will you ever get those opportunities without the degree? Could you handle a senior executive post without the hard skills gained whilst getting a degree?

Would qualification by experience also be enough instead of a degree?

There is no real right or wrong answer here as too many different factors are involved, but I would add that in a challenging jobs market you need to have as many strings to your bow as possible to give you the edge on your competition.

If you have the means and ability to get a degree then you should do it…. but also keep on honing those soft skills!

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Education… Aligned.

Advances in technology and workplace culture and environment are changing faster than ever before.

Education needs to be better aligned to suit each generation, and this comes down to understanding what makes each generation tick.

The gap in experience between generations is vast and we cannot afford to lose the skills and experience of the mature and experienced professionals or we are facing disaster. With this in mind each generation must be provided for in a flexible way which appeals to their differing learning styles.

The Gen-Y’s (Millennials) should be accommodated  for with their technological and flexibility requirements with online & apps based training, brainstorming, group workshops etc.

For the baby boomers and previous generations classroom based learning may prove more effective.

In my opinion, we must understand that today’s workplace has people working together with vastly differing age ranges, values and experience. One solution which is slowly being adopted by a growing number of organizations is training on generational awareness in order to create a better understanding and more effective internal communication. It’s time to get savvy and adopt technology, build creative brand energy, and be open to new ideas.


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Virtual engagement in the people supply chain…

We increasingly live and work in a socially (or virtually) networked world and the acceptance of this fact by organizations when it comes to hiring is proving advantageous to those early adopter organizations that have leveraged social networking as part of their recruitment strategy. Increasingly organizations are focusing on developing their brand as an employer, and a key part of this is building a talent community where potential candidates are kept engaged and informed as to what’s happening in the organization that they may one day wish to join.

Building and maintaining an enlightened talent community is a key factor in winning the battle for talent and it’s a far better strategy than purely creating a CV database which quickly becomes outdated.

Ensuring you have a ready pool of candidates to meet possible recruitment requirements is no easy task and just as managing a supply chain is about managing uncertainty and variability, the same applies to your future hiring needs. Current economic dynamics typified by significant fluctuations in customer and business service requirements often determines that it is usually difficult knowing what your talent requirements will be in the short and medium term and what types and levels of skills are needed.

Whilst all organizations need to embrace modern technology, increasing numbers are realizing that technology can’t and should not replace human interaction and valuable relationships. More and more companies are realizing that creating vast databases of CV’s is an inferior option to building a community of targeted prospective future employees through the use of technology and keeping them informed and engaged online. This methodology supports tracking and managing the recruitment processes and enabling the relevant information to then take the relationship offline and into the real world as early as possible when commencing the recruitment process for a specific role.

For many forward thinking HR Directors and Managers it is the candidate experience that is first and foremost in their recruiting strategy and to create this experience is not possible with the “one click / apply” routine that we see from the majority of job boards and applicant tracking systems. This is old school practice which is losing its place in the hiring processes used by many organizations today.

Virtual engagement


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The People’s Value Chain…

There’s a lot of talk within the global community about the need to attract more talent to an increasingly dynamic Supply Chain & Logistics sector.  Demand for talented professionals continues to increase yet the sector is still not the sexiest of professions particularly amongst undergraduates, despite an evolving discussion within the sector on ways to bring in new blood.

By referring to company and employer branding there are some simple lessons that can be learnt by the sector to attract new talent and address these skill shortages.

To attract talented professionals, organizations strategically  integrate their company values and reputation with their employer brands.  The perception of a company’s success, values, image, including their reputation in areas such as management style and work environment, is incredibly important. Jobseekers heavily weight these factors when considering their employment decisions.  If supply chain is to stand out as a career of choice it needs to increase its image awareness around these factors.

Once these factors commonly referred to as the “Company Brand” are put in place, the internal factors, which fall under the banner of “Employer Brand” can be addressed. This involves all aspects of the employee offering from the recruitment process to training, remuneration, culture etc.  Finally it’s about aligning the Company and Employer Brand and then establishing how best to effectively communicate these messages.

How does your organization create value?


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Generation workspace. Out with the old and in with the new…

The increasing influence of the millennial generation within the workplace with their significantly differing needs and expectations to any previous generation before them is driving a step change in how we view the world of work these days.

But what about the physical working environment? Does it have a big part to play in how your organisation and brand is viewed by future and existing employees, and by your customers?

Can your office environment impact your ability to attract and retain talent as well as encourage creativity and productivity in the work place, and can the environment contribute positively to your organisation being a better or great place to work?

I bet we can all identify areas where we can improve our physical working environments to encourage greater levels of engagement, motivation and enjoyment, enhancing the image and presentation of our businesses and our industry as a whole.

Imagine you walk into an office to be greeted by a place filled with nooks and crannies – creative work spaces, themed breakout rooms where you can take a seat (or a giant bean bag) and work from your tablet, glass partitions that can be used as wall to wall white boards, strategically located smart boards with blu-tooth connectivity, modern ergonomic furniture, stylish yet highly functional hot desks / workstations and seating that provide an escape from traditional environments.

Ignore Convention....

Ignore Convention….

Well lit interiors and motivational words adorning the walls, company values written not in the usual plaque or square sign on transparent perspex format, now they are vinyl prints shooting across the walls with flashy writing and jazzy colours spelling out just who you are and what you stand for.

Why is it the likes of the Google’s and the Facebook’s are constantly catching the headlines with their impression of what a modern working environment looks like?

The answer is simple; They were bold enough to ignore convention and just go ahead and do it!


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